// schema
Friday, December 9, 2022
Google search engine
HomeMusic storiesKanye West's Yeezy Gap products Space to be in store for the...

Kanye West’s Yeezy Gap products Space to be in store for the first time

This week will be the debut of Kanye West’s Yeezy Gap product being sold physically. According to a press release issued on Wednesday (July 20).

From 10 a.m. to 10 p.m. ET on Thursday, items from Yeezy Gap Engineered By Balenciaga, Ye’s collaboration with Balenciaga creative director Demna Gvasalia that debuted earlier this year. Will be available in the retailer’s flagship Times Square location in New York City (July 21).

In the near future, more U.S. sites will provide a limited in-store distribution of the much-anticipated collection.

According to a press release, the Gap shop in Times Square is being “reengineered and condensed to its most essential form in Yeezy Gap Engineered By Balenciaga’s philosophy of utilitarian design.” The goal of bringing Yeezy Gap design to a wider audience is realized with the introduction into Gap stores.

On Wednesday, Kanye’s Yeezy company also opened an official Instagram account, where it unveiled a commercial for its in-store rollout. The 50-second commercial was directed by Thyago Sainte with creative direction from Betsy Johnson. Depicts a veiled client silently purchasing Yeezy Gap merchandise.

Kanye West’s enduring relationship with Yeezy Gap

In 2020, Kanye West announced a 10-year relationship with Gap. Recalling his time as a young Gap employee in the song “Spaceship” from The College Dropout.

The collaboration has so far been successful, as Kanye revealed earlier this month on Instagram that he was behind “two of the highest sales day[s] in Gap history.” Referencing his “Heaven and Hell” music video from January, he asserted that the $80 Yeezy Gap Perfect Hoodie generated $14 million in sales “just of a television commercial that was ran one time.”

In the same month, Kanye West announced Yeezy Gap Engineered By Balenciaga, a new phase of their collaboration. The collection’s first installment made its appearance in February, right before Ye’s Donda 2 performance in Miami, Florida.

The line, features logo tees, hoodies, sweatpants, a bodysuit, puffer jackets, and cargo trousers. Is described as “timeless silhouettes translated through a lens of Ye. And Demma’s shared vision of utilitarian design.” Prices range from $60 to $200.

Yeezy Gap Engineered By Balenciaga is also offered online at YeezyGap.com and Balenciaga.com, as well as Farfetch, Mytheresa, and LUISAVIAROMA. For those who are unable to visit the Gap’s Times Square location.

Click here to buy this poster canvas:

The Bishops Jay-z T.i. Lil Wayne Kanye West 50 Cent Eminem Poster Canvas

The Bishops Jay-z T.i. Lil Wayne Kanye West 50 Cent Eminem Poster Canvas

Click here to buy this poster canvas:

Best Rappers Of The 2010s Rug Hip-hop Poster Canvas

Best Rappers Of The 2010s Rug Hip-hop Poster Canvas

Click here to buy this Rug:

The Bishops Jay-z T.i. Lil Wayne Kanye West 50 Cent Eminem Hip-hop Rug

The Bishops Jay-z T.i. Lil Wayne Kanye West 50 Cent Eminem Hip-hop Rug

FILED UNDERKANYE WESTRap Hip Hop Shirt

CATEGORIES: Hip-hop NewsMusic Stories

RELATED ARTICLES

LEAVE A REPLY

Please enter your comment!
Please enter your name here

- Advertisment -
Google search engine

Most Popular

Recent Comments